MAKE BETTER STRATEGY

MADStrat is a framework for developing strategy in environments in which change is the norm; and in which the interests of multiple stakeholders need to be considered.

This framework is the focus of nine articles that comprise The Strategy of Change series published by MIT Sloan Management Review.

Click on the link below to evaluate the effectiveness of your current strategy and receive a free report that compares how your business performs relative to the 300+ organizations that have already completed this self-assessment.

Please allow us 72 hours to generate a personalized report that will explain why Magnitude or Activity or Direction is the right form of change given your context.