MADStrat is a service provided for B2B companies by Type 2 Consulting .

It is a framework for developing strategy in environments in which change is the norm; and in which the interests of multiple stakeholders need to be considered.

The MADStrat approach is the focus of nine articles that comprise The Strategy of Change series published by MIT Sloan Management Review.

Click on the link below to evaluate the effectiveness of your current strategy and receive a free report that compares how your business performs relative to the 300+ organizations that have already completed the self-assessment.